Fitness Artist
Coaches and members together inside Fitness Artist

The Fitness Artist Team

Coaching is personal.So are the people doing it.

Programs matter. Spaces matter.

But the Fitness Artist experience ultimately comes down to the people coaching, communicating, paying attention and caring about what happens next.

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The standard is delivered by people.

01What we expect

A coach should do more than count reps.

Great coaching requires knowing what the person in front of you needs, not simply delivering the workout that was written. That expectation sits underneath everything our team does.

The program matters.The person matters more.

  • 01Teach
  • 02Adjust
  • 03Challenge
  • 04Encourage
  • 05Communicate
  • 06Pay attention
02Leadership

The people helping shape what Fitness Artist becomes.

A coaching moment inside Fitness Artist
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Travis Gil smiling inside the Fitness Artist training space

Travis Gil

Founder & Chief Visionary Officer

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Kristen Gil smiling inside the Fitness Artist training space

Kristen Gil

Co-Owner · Registered Dietitian

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Heather Brown smiling inside the Fitness Artist training space

Heather Brown

Director of Coaching & Member Success

Heather helps lead coaching standards and the member experience across Fitness Artist.

03Coaching team

Coaches who pay attention.

The people on the floor, in every session, doing the quiet work that makes coaching personal: knowing your name, your training, and what you need today.

Coaching inside the SWEAT training environment
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Racquel Murray standing inside the Fitness Artist training space

Racquel Murray

Senior Performance Coach

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Gabe Cole smiling in front of a dumbbell rack

Gabe Cole

Performance Coach & Community Engagement Lead

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Sarah Hetzer smiling in front of a dumbbell rack

Sarah Hetzer

Performance Coach

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Myranda Gale

Performance Coach

04Team culture

Community isn’t one person’s job.

Fitness Artist works when everyone takes responsibility for the experience. Everyone contributes to the environment we are trying to build.

How we treat people is part of how we coach them.

  • Coaches coach.
  • People communicate.
  • Members are noticed.
  • Details matter.
  • Relationships matter.
The Fitness Artist community together
05FA 2.0

A stronger community requires a stronger team.

As Fitness Artist evolves into FA 2.0, the expectation for the team becomes clearer, not simply larger.

  • Standards are shared
  • Coaches collaborate
  • Members are known
  • Communication matters
  • Professional development matters
  • Community is protected
Fitness Artist

Come meet the people behind the coaching.

You don’t need to know which program is right for you before you start.

Tell us about you. We’ll help you find the right starting point, and the right people to help you get there.

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